It’s always a good idea to continue your education so you can stay up to date on best practices for running a business. And when those learning opportunities are customized specifically for the business of running an RV park or campground, it’s even better.
As the old saying goes, “you have to spend money to make money.” And while that’s true when it comes to marketing your campground, it doesn’t always mean you have to spend a lot of money.
According to Pew Research Center, in 2019, millennials are projected to overtake Baby Boomers as America’s largest generation. It’s important to understand what millennials are looking for in a camping experience because they’ll have a big impact on your park’s business.
You are waiting for your last camper of the day to arrive, it’s late and you are tired. It’s been a long day. The last arrival has been driving for hours, they will be tired and ready to get settled. It will be important to get them checked in and moved to their site as quickly as possible.
Has your park made a commitment to protecting the environment by implementing practices such as a recycling program, installing energy-saving devices and using biodegradable cleaning products? If so, your park may be eligible to participate in the ARVC Plan-It Green Friendly Park Program.
If you operate a seasonal park, the weeks and months leading up to your opening day are no doubt an extremely busy time as you prepare to welcome your first group of guests.
At most RV industry conferences there are roundtables where the topic is Wi-Fi. It is a subject that confounds many a park owner, usually sapping their operational energy and staff morale. It also robs them of precious star ratings on Google.
ARVC member-parks love to welcome guests to their campgrounds. It’s what they do best. After all, we’re in the outdoor hospitality industry. But unfortunately, there are times when it becomes necessary to ask a guest to leave.
“Getting back to nature” is an expression we all use but can mean something different to each of us. Whether it is just taking a walk in the park, camping or playing on a playground. But with all these ideas, getting closer to nature is at the heart of it all. You can be in the deep woods or right in town, we all love to experience nature to different extents. Most of us would rather not see concrete or asphalt when we are hiking on a trail or camping out. But keep in mind that some of us need a firm stable surface in order to get closer to nature and enjoy these activities. If you are physically limited, using a wheelchair or pushing a stroller, maneuvering over rocky, uneven terrain or muddy ground can be a challenge.
[PART THREE] Social media can deliver some pretty powerful revenue-generating opportunities for your park, but only if you know how to use it. We asked Erin Thiem, who co-owns ARVC member-park Inn Town Campground in Nevada City, Calif. with her husband Dan Thiem, to share a few of the secrets of her online success.